Skavio
Skavio converts Walmart Scintilla data into actionable shopper intelligence for CPG brands.
What it does
About Skavio
Skavio is a shopper intelligence platform designed to turn Walmart Scintilla first-party data into actionable insights for CPG brands. The platform automatically ingests data feeds to handle harmonization, deduplication, and reconciliation without custom data engineering pipelines. By evaluating transactions from over 240 million real shoppers, Skavio helps brand teams make informed merchandising and marketing decisions.
- Availability:
- unknown
- Access:
- unknown
- Format:
- software
Core capabilities
Automated Data Harmonization
Ingests Walmart Scintilla data feeds to automatically perform data harmonization, deduplication, and reconciliation without requiring dedicated data engineering.
Store and SKU Distribution Mapping
Maps over 4,600 Walmart stores down to the ZIP code and SKU level to pinpoint placement details and rank key distribution gaps.
Useful for
- Converting actual shopper purchase behavior into targeted audience segments for activation through Walmart Connect.
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