Zextra
Zextra is an Instagram DM and engagement automation platform built to capture leads and handle audience interactions.
What it does
About Zextra
Zextra is an Instagram automation platform developed by Mectora AI Labs Pvt. Ltd. Operating as an official Meta Tech Partner using official Meta APIs, the system automates direct messages, comment replies, and story interactions triggered by keywords and user actions. The platform also provides an AI FAQ agent trained on business knowledge bases, an AI content planner for generating captions and post ideas, and automated in-chat lead capture tools that sync contacts directly into CRMs or marketing funnels.
- Availability:
- launched
- Access:
- freemium
- Format:
- software
Pricing at launch: Offers a free plan with basic automations, unlimited DMs, 3 AI content credits, and 50 lead captures per month without requiring a credit card.
Core capabilities
Instagram DM & Interaction Automation
Automates direct messaging, comment responses, and story interactions triggered by specific user keywords and actions.
Knowledge Base AI FAQ Agent
Answers customer queries automatically using an AI assistant trained on a business knowledge base.
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